Eventbrite Giveaway Tool
- Fill Seats with Contest-Driven RSVPs
Turn event promotion into a giveaway. SweepWidget's Eventbrite entry methods let you require participants to visit your event or venue page on Eventbrite before earning entries. Combine attendance actions with social follows, email signups, and referrals to build buzz and drive RSVPs from a single widget.
Two Ways to Drive Eventbrite Attendance
SweepWidget gives you two Eventbrite-specific entry methods. Use Attend Event when you want giveaway entries tied to a single event page. Use Attend Venue when you are promoting a venue and want participants to explore everything happening there. Both work the same way: participants click through to Eventbrite, view the event or venue page, and confirm the action in the widget to earn their entries.
Point this at a specific Eventbrite event page. Participants click the button in the widget, land on the event page where they can view details and register, then return to the widget and confirm. You verify attendance manually. Best for single-event promotions like product launches, workshops, or concerts.
Point this at an Eventbrite venue or organizer page. Participants browse upcoming events at the venue, see the full lineup, and confirm in the widget. Best for venues, conference centers, or organizers who run recurring events and want to drive awareness of their full schedule.
How to Set Up an Eventbrite Giveaway
Setting up takes a few minutes. Here is the step-by-step.
Open the SweepWidget giveaway builder and go to the Entry Methods section. Search for "Eventbrite" and add either Attend Event or Attend Venue (or both).
Paste the Eventbrite URL for the event or venue page you want participants to visit.
Set the point value for completing the action. Assign more points to the Eventbrite action than to simpler entries like page visits to signal its importance.
Add other entry methods to fill out the campaign: social follows, email subscription, refer-a-friend, custom form fields. More methods give participants more ways to earn entries.
Publish the giveaway. Share it on your hosted landing page, embed it on your event website, email it to your list, or generate a QR code to display at the event itself.
3 Event Campaign Strategies You Can Build in SweepWidget
Each strategy combines Eventbrite entry methods with other SweepWidget features to solve a specific event promotion problem. Pick the one that matches your goal and customize from there.
Product Launch Event
Build hype, collect RSVPs, and grow your audience before launch day
You are launching a product and hosting an Eventbrite event for the reveal. The goal is to fill seats, grow your email list, and build social buzz before the event date. This campaign stacks three entry methods so every participant contributes to multiple goals at once.
Entry method stack:
- Attend Event (5 pts) - Links to the Eventbrite event page. Participants view the event details and register.
- Email Subscription (3 pts) - Capture attendee emails for pre-event updates, reminders, and post-event follow-up.
- Social Follows (2 pts each) - Instagram, X, or your platform of choice. Participants follow your brand channels for event updates.
Give away the launched product itself (or early access to it) as the prize. Announce the winner live at the event to give attendees a reason to stay through the end.
Conference or Trade Show Booth
Drive registrations and viral booth traffic with referrals and leaderboard
You are exhibiting at a conference and want to maximize booth traffic and registrations. This strategy uses referral mechanics to turn each registrant into a promoter who brings others. The leaderboard adds a competitive element that keeps people engaged throughout the conference.
Entry method stack:
- Attend Venue (5 pts) - Links to the Eventbrite venue page. Participants see your booth or event space and can browse the full schedule.
- Refer-a-Friend (3 pts per referral) - Each registrant gets a unique referral link to share with colleagues. Every friend who enters earns both people more entries.
- Leaderboard - Rank participants by total points. Display the leaderboard at the booth on a screen. Top referrers win a premium prize, random drawing for everyone else.
Print a QR code for the giveaway landing page and display it at your booth. Attendees scan, enter, and start referring others on the spot. The leaderboard gives them a reason to keep checking back.
Community Meetup or Workshop
Collect attendee info and build your mailing list for future events
You are running a local meetup, cooking class, coding workshop, or community event. The goal is not just attendance for this event, but building a contact list for future events. This strategy uses custom form fields to collect information you actually need, like dietary restrictions or experience level, alongside the RSVP.
Entry method stack:
- Attend Event (5 pts) - Links directly to the specific workshop or meetup page on Eventbrite.
- Custom Form Fields (2 pts) - Use dropdowns, text inputs, or checkboxes to collect dietary restrictions, skill level, session preferences, or T-shirt size. All data exports to CSV.
- Email Subscription (3 pts) - Capture attendee emails for your newsletter. Announce the next event, share recap content, and build a repeatable audience.
The prize can be something relevant to the community: free tickets to your next event, a gift card for local food, or workshop materials. This keeps the giveaway aligned with the audience you are building.
Whether you are launching a product, exhibiting at a conference, or organizing a community meetup, SweepWidget connects your Eventbrite page to a giveaway that drives real RSVPs and captures attendee data.
Why Giveaways Work for Event Promotion
Events have a natural deadline, and giveaways perform well when there is urgency built in. SweepWidget data shows that entry velocity follows a U-curve: a surge at launch, a dip in the middle, and a rush as the deadline approaches. For event giveaways, that deadline rush aligns perfectly with the event date. Participants procrastinate, then scramble to enter before the giveaway closes and the event happens. That final wave of entries translates directly to last-minute registrations.
Stack Entry Methods for More Engagement
Giveaways with more entry methods attract more participants. SweepWidget data shows that giveaways with 5 entry methods average 787 entrants, compared to 163 for single-method giveaways. For an event promotion, that means combining Attend Event with social follows, email signups, and referrals does not just give participants more options. It significantly increases total reach.
Cross-Promote Across Channels
A single giveaway widget can drive traffic to Eventbrite, grow your social following, build your email list, and generate referral shares. Instead of running separate campaigns for each goal, the giveaway consolidates everything into one flow. Participants complete all actions in one session, and you capture all the data in one dashboard.
Bridge Online and In-Person with QR Codes
SweepWidget generates QR codes for any giveaway. Print the QR code on event flyers, booth signage, or name badges. Attendees scan and enter the giveaway on their phone. This bridges the gap between your physical event and your digital promotion. Use it at the event itself, at pre-event meetups, or on any printed marketing material.
Frequently Asked Questions
How do I run a giveaway for my Eventbrite event?
Create a giveaway in SweepWidget and add the Attend Event entry method. Paste your Eventbrite event URL, set a point value, and add any other entry methods you want (social follows, email subscription, referrals). Publish the giveaway and share it via your landing page, website embed, email, or QR code. Participants visit your Eventbrite event page and confirm the action in the widget to earn entries.
Can I use SweepWidget to drive event attendance?
Yes. The Attend Event and Attend Venue entry methods send participants directly to your Eventbrite page as part of the giveaway flow. Combined with refer-a-friend for viral sharing and a leaderboard for competition, you can create a promotion that actively drives RSVPs and event awareness. Set the giveaway end date to match the event date so the deadline rush works in your favor.
How do the Attend Event and Attend Venue entry methods work?
Both work the same way. You provide an Eventbrite URL in the SweepWidget builder. Participants see a button in the giveaway widget that opens the Eventbrite page. They view the event or venue page, return to the widget, and click a confirmation button. The entry is recorded and you can verify it manually. Attend Event is for a specific event page. Attend Venue is for a venue or organizer page that shows multiple events.
Can I combine Eventbrite giveaways with social media entry methods?
Yes. You can add any of SweepWidget's 110+ entry methods alongside Eventbrite actions. Common combinations for event promotion include Instagram Follow, X Follow, Email Subscription, and Refer-a-Friend. Each entry method earns participants additional points. Stacking multiple methods lets you grow your social following and email list while driving event attendance from a single giveaway.
What SweepWidget plan do I need for Eventbrite entry methods?
Both Attend Event and Attend Venue are available on SweepWidget's Pro plan. The Pro plan also gives you access to email subscription, refer-a-friend, custom form fields, and most social media entry methods. If you need advanced features like geo-blocking, email verification, or leaderboard competitions, those are available on Business and Premium plans.
How do I collect attendee information with a giveaway?
Add custom form fields to your giveaway alongside the Eventbrite entry methods. You can use text inputs, dropdowns, radio buttons, checkboxes, and textareas to collect any information you need: dietary restrictions, session preferences, T-shirt sizes, experience level, or anything else relevant to your event. All responses are stored with the participant's entry and exportable to CSV.
Start Filling Seats with a Giveaway
Connect your Eventbrite page to a SweepWidget giveaway. Drive RSVPs, collect attendee data, and grow your audience from a single widget. Available on Pro plans.
Create Eventbrite Giveaway