Shopify Giveaway App That Tracks Purchases & Drives Sales

Turn your Shopify store into a customer acquisition machine. SweepWidget's Shopify App tracks purchases, awards entries per dollar spent, distributes coupons, and syncs with your email marketing. Every giveaway becomes a revenue event.

How Shopify Purchase Tracking Works

Most giveaway tools give away prizes and hope for the best. SweepWidget's Shopify integration ties your giveaway directly to revenue. Customers earn giveaway entries by spending money in your store. More spending means more entries, which means higher average order values and a measurable return on your giveaway investment.

Earn Entries per $1 Spent PRO API VERIFIED

The SweepWidget Shopify App connects to your store and tracks every order automatically (updated every 60 minutes). When a customer makes a purchase, they earn giveaway entries based on how much they spend. You customize how many entries are earned per dollar spent. No manual verification needed. The API handles everything. Order tracking limits by plan: Pro (100 orders), Business (1,000), Premium (5,000), Enterprise (unlimited).

The Shopify App Integration

SweepWidget has a dedicated Shopify App that installs directly into your Shopify admin. Once connected, it monitors orders in real time. When a giveaway participant makes a purchase, SweepWidget matches their email to their giveaway entry and awards points automatically. No copy-pasting order numbers. No screenshots. No honor system.

This is the key difference between SweepWidget and generic giveaway tools. Most platforms have no concept of purchase tracking. They can ask someone to "visit a page" or "follow an account," but they cannot verify that real money changed hands. SweepWidget can.

Why Shopify Merchants Run Giveaways

A giveaway is not just a marketing event. For e-commerce, it is a revenue channel. Here is how Shopify store owners use SweepWidget to drive measurable business outcomes.

Increase Average Order Value

When customers know they earn more entries by spending more, they add items to their cart. "Spend $75 and earn 75 entries" gives shoppers a reason to hit a higher total. The giveaway becomes a spending incentive, not just a traffic driver.

Acquire New Customers at Lower CAC

Refer-a-friend viral sharing turns every giveaway entrant into a recruiter for your store. Each participant gets a unique referral link. When their friends enter, both earn bonus points. Your customer acquisition cost drops because existing customers are doing the outreach for you.

Build an Email List You Own

Every giveaway entry captures an email address. Sync directly with Klaviyo, Omnisend, HubSpot, or 17 other CRM integrations. New entrants flow into your post-purchase email sequences automatically. You are not just running a contest. You are building a marketing asset.

Move Inventory with Coupon Distribution

Distribute instant coupons when customers complete giveaway actions. Follow your Instagram? Here is 10% off. Make a purchase? Here is a coupon for your next order. SweepWidget supports up to 15,000 unique coupon codes per contest, so every recipient gets a one-time-use code.

Every giveaway also supports entry methods from 30+ platforms. Pair Shopify purchase tracking with Instagram follows, Facebook page visits, X reposts, email signups, and refer-a-friend sharing to grow every channel from a single campaign.

Try a live Shopify giveaway

Shopify Purchase Tracking: The Complete Breakdown

SweepWidget is one of the only giveaway platforms with native Shopify purchase tracking. Here is exactly how each component works and how to use it to maximize your store's revenue during a campaign.

Earn Entries per $1 Spent (API Tracked)

This is the headline feature. Install the SweepWidget Shopify App, connect your store, and enable the "Earn Entries per $1 Spent" entry method in your giveaway. When a participant makes a purchase on your Shopify store, the app detects the order, matches the customer's email to their giveaway entry, and awards points based on the order total. Tracking updates in real time (synced every 60 minutes) and entries are only awarded after a purchase is successfully completed.

You control the ratio. Set it to 1 entry per $1, 5 entries per $1, or any multiplier that fits your margins. A $50 purchase at 2 entries per $1 earns 100 entries. A $150 purchase earns 300 entries. This naturally incentivizes larger orders because every additional dollar spent increases the customer's chance of winning.

Auto-entry from purchases: SweepWidget can automatically enter customers when they make purchases from eligible products on your store, even if they never explicitly log into the giveaway widget. They can also be auto-emailed to let them know they have earned qualifying entries from their purchase. This means every order is a potential giveaway entry with zero friction for the buyer.

AMOE compliance built in: This entry method uses an AMOE (Alternative Method of Entry), which automatically adds a refer-a-friend entry method so participants have a free way to enter without making a purchase. This is a legal requirement for most sweepstakes, and SweepWidget handles it automatically. You can also add a mail-in entry method in your official rules for additional compliance.

Order limits by plan: Pro supports 100 tracked orders per contest. Business supports 1,000. Premium supports 5,000. Enterprise supports unlimited orders. Choose the plan that fits your store's volume.

How it increases AOV: When customers see that spending more earns more entries, they add items to reach the next threshold. Pair this with a leaderboard so customers can see where they rank. The top spenders compete for position, driving repeat purchases throughout the campaign.

Coupon Distribution for Shopify Stores

Coupons turn giveaway participants into paying customers. SweepWidget offers two coupon systems that work perfectly with Shopify discount codes.

Instant Coupons

Reward participants the moment they complete an action. Follow your Instagram? Instantly receive a 10% off code. Enter your email? Get free shipping. The coupon appears directly in the widget.

Tiered Coupons

Set milestone thresholds. Earn 10 points and unlock 5% off. Earn 25 points and unlock 15% off. Earn 50 points and unlock free shipping plus 20% off. Customers are motivated to complete more actions to unlock better deals.

Upload unique one-time-use codes generated from your Shopify admin. SweepWidget distributes them individually so no two customers get the same code. Enterprise plans support up to 15,000 unique codes per contest.

Post-Purchase Email Flows

A giveaway captures hundreds or thousands of email addresses. What you do with those emails after the contest matters more than the contest itself. SweepWidget integrates natively with the email platforms Shopify merchants already use.

Klaviyo

The most popular email tool for Shopify. New giveaway entrants sync to Klaviyo lists and trigger post-entry flows automatically.

Omnisend

Built for e-commerce. Sync giveaway contacts to Omnisend segments and trigger welcome series, abandoned cart, or promotional flows.

HubSpot

For stores running a CRM alongside Shopify. Giveaway entries become HubSpot contacts with full campaign attribution.

SweepWidget also integrates with Mailchimp, ActiveCampaign, ConvertKit, GetResponse, Drip, and 12 more email platforms. See all 20 email integrations.

What the Data Says About E-Commerce Giveaways

These numbers come from SweepWidget's analysis of 70,000+ giveaways. Here is how the data translates to revenue outcomes for Shopify merchants.

787
Avg entrants with 5+ entry methods

Giveaways with 5 or more entry methods average 787 entrants compared to 163 for single-method contests. For your Shopify store, that is 787 email addresses, 787 potential customers, and 787 people who have already engaged with your brand. Combine purchase tracking with social follows, email signup, and referral sharing to hit this range.

3.3x
More actions with leaderboards

Leaderboard giveaways drive 11.9 actions per user compared to 3.6 in standard giveaways. For Shopify stores using purchase tracking, a leaderboard means customers make more purchases to climb the rankings. Pair "Earn Entries per $1 Spent" with a leaderboard to turn a single promotion into a multi-purchase campaign.

8-14 days
Optimal campaign duration

Giveaways lasting 8-14 days average 956 entrants. Shorter campaigns do not give referral sharing enough time to compound. Longer ones (30+ days) lose urgency. For e-commerce, this window also aligns well with email drip sequences and retargeting ad campaigns.

59%
Entries from mobile devices

More than half of all giveaway entries come from mobile. SweepWidget's widget is fully responsive and works on every device. This matters for Shopify stores because mobile shoppers expect a seamless experience. A giveaway widget that breaks on mobile is a giveaway that loses entrants.

Shopify Giveaway Playbook: 3 Campaign Types

Different business goals call for different giveaway structures. Here are three campaign templates built for Shopify merchants, each designed around a specific revenue outcome.

Product Launch Giveaway

Generate buzz and first-day sales for a new product

You are launching a new product and want to drive immediate sales while building an email list of interested buyers. This campaign combines purchase tracking with social amplification.

Recommended setup:

  • Earn Entries per $1 Spent (API tracked) - every purchase earns entries automatically
  • Instagram Follow (3 points) - build a retargetable audience
  • Refer a Friend (3 points per referral) - viral customer acquisition
  • Email Signup (1 point) - capture every visitor for post-launch email flows

Prize: Give away the new product itself. Nothing attracts more qualified buyers than the exact product they are already interested in. Run the giveaway for 10-14 days, starting a few days before launch to build anticipation. Enable instant coupons so every entrant gets a launch-day discount code.

Holiday / Seasonal Sale Giveaway

Maximize revenue during your biggest sales period

Black Friday, holiday season, back-to-school, or any major sales event. Layer a giveaway on top of your existing sale to increase conversion rate and average order value. The giveaway gives customers a second reason to buy (beyond the discount).

Recommended setup:

  • Earn Entries per $1 Spent (API tracked, higher multiplier) - set 3-5 entries per $1 during the sale
  • Leaderboard mode - top spenders compete for position, driving repeat purchases
  • X Repost (2 points) - amplify the sale announcement
  • Tiered coupons - spend $50 and unlock 10% off next order, spend $100 and unlock 20% off

Prize: A high-value bundle of your best-selling products, or a gift card to your store. Keep the prize specific to your brand so you attract real customers, not sweepstakes hunters. Enable the leaderboard and share it on social media daily to maintain urgency throughout the sale period.

Customer Re-Engagement Giveaway

Win back lapsed customers and increase lifetime value

You have a list of customers who bought once but never came back. A giveaway with purchase tracking gives them a reason to return. Email the giveaway link to your past customers and let purchase tracking handle the rest.

Recommended setup:

  • Earn Entries per $1 Spent (API tracked) - the primary entry method
  • Instagram Follow + Like Post (2 points each) - re-engage them on social too
  • Refer a Friend (3 points) - turn returning customers into acquisition channels
  • Instant coupons - give a welcome-back discount just for entering

Prize: A significant store credit ($200-$500) works well here because it drives the winner back to your store for another purchase. The instant coupon ensures that even non-winners come back and buy. This campaign is about LTV, not just one-time revenue.

Frequently Asked Questions

How do I run a giveaway on my Shopify store?

Create a SweepWidget account, install the SweepWidget Shopify App from the Shopify App Store, and create a new giveaway. Add the "Earn Entries per $1 Spent" entry method to track purchases automatically. Customize how many entries customers earn per dollar spent. Set your prize, dates, and entry methods, then publish. Embed the widget on your Shopify store or share the hosted landing page link.

How does the Shopify purchase tracking work?

The SweepWidget Shopify App connects to your store and monitors orders (updated every 60 minutes). When a customer makes a purchase, the app matches their email to their giveaway entry and awards entries based on the order total. Customers can even be auto-entered from eligible product purchases without logging into the widget, and auto-emailed when they earn qualifying entries. An AMOE (Alternative Method of Entry) is automatically added via refer-a-friend so there is always a free entry path. Order limits: Pro (100), Business (1,000), Premium (5,000), Enterprise (unlimited).

What is the best Shopify giveaway app?

SweepWidget is built for Shopify merchants who want giveaways that drive revenue. Unlike generic giveaway apps, SweepWidget tracks purchases through the Shopify API, distributes unique coupon codes, integrates with Klaviyo and Omnisend for email flows, and supports 90+ entry methods across 30+ platforms. It is the only giveaway tool with native purchase-to-entry tracking.

Can I distribute coupon codes through a Shopify giveaway?

Yes. SweepWidget supports instant coupons and tiered coupons. Generate unique discount codes in your Shopify admin, upload them to SweepWidget, and they are distributed individually when participants complete actions or reach point milestones. Enterprise plans support up to 15,000 unique codes per contest. Every recipient gets a one-time-use code.

Does SweepWidget integrate with Klaviyo and Omnisend?

Yes. SweepWidget integrates natively with Klaviyo, Omnisend, HubSpot, Mailchimp, ActiveCampaign, and 15 other email marketing platforms. New giveaway entrants sync to your email lists automatically, so you can trigger post-entry welcome sequences, abandoned cart flows, or promotional campaigns without any manual work.

How do I set up a giveaway on Shopify to increase sales?

Enable the "Earn Entries per $1 Spent" entry method so customers earn giveaway entries with every purchase. Add a leaderboard so top spenders can see their ranking. Use tiered coupons to reward point milestones (e.g., spend $50 and unlock 10% off next order). Run the campaign for 8-14 days and promote it through email, social media, and on your Shopify store. Every component ties back to driving purchases.

Can I embed the giveaway widget on my Shopify store?

Yes. SweepWidget provides a JavaScript embed code that works on any Shopify page. Add it to a custom page, your homepage, a product page, or a blog post. You can also use the free hosted landing page URL if you prefer not to modify your store's code. Both options are fully responsive and mobile-friendly.

Do I need purchase tracking, or can I just give away products?

You can absolutely run a standard giveaway where the prize is a product from your store and entry methods are social follows, email signups, and referrals. Purchase tracking is optional. But if your goal is to drive actual sales during the giveaway period (not just after it ends), purchase tracking is what makes that possible. It turns a marketing expense into a measurable revenue driver.

Turn Your Shopify Store Into a Growth Engine

Create a giveaway with purchase tracking, coupon distribution, Klaviyo integration, and 90+ entry methods. Start free, upgrade when you need purchase tracking.

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