Reward people for subscribing to your RSS feed. SweepWidget's Subscribe to RSS entry method lets you turn any giveaway into a subscriber growth campaign for your blog, podcast, or publication. Available on the Free plan.
RSS is the one distribution channel you fully own. Unlike social media algorithms that decide who sees your posts, RSS feeds deliver every update directly to your subscribers. No filtering, no pay-to-play, no platform risk. For bloggers, podcasters, and publishers who invest in long-form content, RSS subscribers are the most reliable audience you can build. They chose to follow your feed, and they see everything you publish.
The challenge is getting people to subscribe. Most visitors never think to look for an RSS feed. SweepWidget's Subscribe to RSS entry method solves that by making RSS subscription part of a giveaway. Participants discover your feed, subscribe to earn entries, and you gain long-term subscribers who stick around after the contest ends.
Provide your RSS feed URL and participants subscribe to earn giveaway entries. They click through to your feed, subscribe in their preferred reader, and confirm the action. Manual verification. Available on every SweepWidget plan, including Free.
The setup is straightforward. You add the Subscribe to RSS entry method to your giveaway and paste in your RSS feed URL. When a participant clicks the action in the widget, they are directed to your feed where they can subscribe using their preferred RSS reader (Feedly, Inoreader, NewsBlur, Apple Podcasts, or any other reader). After subscribing, they return to the widget and confirm the action to earn their entries.
Verification is manual, meaning participants self-confirm that they subscribed. This keeps the experience frictionless. There is no OAuth flow or API check required, which is why this method works on the Free plan with no restrictions.
Subscribe to RSS is one of the entry methods available on SweepWidget's Free plan. No subscription required. Add it to any giveaway at zero cost.
Blog RSS, podcast RSS, YouTube channel RSS, newsletter RSS, Substack feed. If it has an RSS URL, you can use it. The method is format-agnostic.
Pair RSS subscription with email signup, blog comment, visit a page, and social follows. Build a complete content audience capture campaign from a single giveaway widget.
Participants click through, subscribe to your feed, and confirm. No OAuth connection or API key needed. Simple for you and simple for them.
If you publish content regularly and want a direct line to your audience, RSS subscribers are some of the highest-value followers you can acquire. Here is who benefits most from running an RSS subscription giveaway:
Setting up an RSS giveaway takes about five minutes. Here is the step-by-step process from start to publish.
Start a new giveaway in SweepWidget. In the entry methods section, search for "RSS" or scroll to the general entry methods. Select "Subscribe to RSS" to add it to your giveaway. This method is available on all plans, including Free, so there is no upgrade needed.
Paste your RSS feed URL into the entry method settings. This is the URL participants will be directed to when they click the action. Common formats include yourblog.com/feed, yourblog.com/rss, or a podcast RSS URL from your hosting platform (Buzzsprout, Libsyn, Anchor, etc.). Make sure the URL is publicly accessible so participants can reach it.
Edit the action label to tell participants what they will get by subscribing. Instead of the generic "Subscribe to RSS," write something specific like "Subscribe to our blog feed for weekly marketing tips" or "Follow our podcast in your favorite app." A clear description increases completion rates because participants understand the value before they click.
RSS subscription alone is a single action. Round out your giveaway with complementary methods that reinforce your content growth goals. Add Email Subscription to capture leads from the same audience. Add Blog Comment to drive engagement on your latest posts. Add Visit a Page pointing to your best content so new subscribers see what they are signing up for.
Once your giveaway is built, use SweepWidget's free hosted landing page or embed the widget directly on your blog or website. Share the link across your social channels, mention it in your podcast episodes, and include it in your email newsletter. The more places you promote the giveaway, the more RSS subscribers you will gain. Consider adding a Refer-a-Friend entry method so participants share the giveaway with their own networks.
Subscribe to RSS is on the Free plan. Create a giveaway, paste your feed URL, and start growing your subscriber base in minutes.
RSS subscription is most powerful when paired with other entry methods that serve the same goal: building a loyal content audience. Here are four combinations designed for different content growth strategies.
Full content audience capture
This is the complete content creator package. RSS captures the audience that prefers feed readers. Email captures everyone else. Blog Comment drives actual engagement on your posts, giving you social proof and signals that your content resonates. Together, these three methods ensure every type of content consumer has a way to follow you. All three are available on SweepWidget's Free plan (Email Subscription requires Pro), making this an affordable growth campaign.
Best for: Bloggers, newsletter writers, independent publishers.
Drive traffic and viral growth
Use RSS subscription as the core action, Visit a Page to send participants to your best content (so they see what they are subscribing to), and Refer-a-Friend to multiply your reach. The viral sharing component means each entrant can bring in new participants who also subscribe to your RSS feed. Visit a Page supports daily re-entry, so participants come back to your content repeatedly throughout the giveaway.
Best for: Content marketers, indie media sites, anyone launching a new blog or publication.
Podcast subscriber growth across platforms
Podcasts are distributed through RSS. When someone subscribes to your podcast RSS feed, they get every new episode automatically in their preferred app. Combine that with a Spotify Follow action to capture listeners on the biggest podcast platform. Add Visit a Page pointing to your show notes page or latest episode so participants actually listen. This covers both RSS-native listeners and Spotify-first listeners in a single campaign.
Best for: Podcasters, audio content creators, podcast networks.
Build audience everywhere at once
If your goal is total audience growth across every channel, combine RSS subscription with your most important social follows and email. Use RSS for the readers who prefer feed readers. Add X Follow or Instagram Follow for social audience building. Include Email Subscription to capture the broadest possible audience. Every participant picks the channels they prefer, and you grow everywhere simultaneously.
Best for: Multi-platform creators, media brands, content businesses scaling across channels.
Add SweepWidget's Subscribe to RSS entry method to a giveaway and paste in your feed URL. Participants subscribe to your RSS feed to earn entries in the contest. Promote the giveaway across your social channels, mention it in your content, and include it in your email newsletter to reach the widest audience. Pair it with complementary methods like Email Subscription and Refer-a-Friend to maximize your reach.
Yes. Subscribe to RSS is available on SweepWidget's Free plan. You do not need a paid subscription to use it. Create a giveaway, add the RSS entry method, paste your feed URL, and you are ready to go. No credit card or upgrade required.
Use the public URL of your RSS feed. For blogs, this is typically your domain followed by /feed or /rss (for example, yourblog.com/feed). For podcasts, use the RSS feed URL from your podcast hosting provider (Buzzsprout, Libsyn, Anchor, Transistor, etc.). For YouTube channels, you can use the channel's RSS feed URL. Any publicly accessible RSS URL will work.
RSS subscription uses manual verification. Participants click through to your RSS feed, subscribe in their preferred reader, and then confirm the action in the giveaway widget. There is no API or OAuth check. This keeps the process simple and frictionless for both you and your participants. It also means this method works on the Free plan with no technical setup required.
Absolutely. Podcasts are distributed through RSS feeds, making the Subscribe to RSS entry method a natural fit. Paste your podcast's RSS feed URL into the entry method settings. Listeners subscribe in their preferred podcast app (Apple Podcasts, Overcast, Pocket Casts, or any app that supports RSS) and confirm to earn entries. Pair it with a Spotify Follow action to cover listeners on that platform as well.
The best pairings depend on your content type. For bloggers, combine RSS with Email Subscription, Blog Comment, and Visit a Page to build a full reader audience. For podcasters, pair RSS with Spotify Follow and Visit a Page pointing to your show notes. For multi-channel creators, add social follows (X, Instagram, YouTube) alongside RSS and email to grow your audience across every platform from a single giveaway.
Subscribe to RSS is on the Free plan. Create a giveaway, add your feed URL, and start turning contest entries into long-term subscribers. No credit card required.
Create Rss Giveaway